Do you want your brand to be seen in up to 50,000 Army homes each and every quarter?
A family affair
Army&You magazine is the commercial-quality quarterly title of the Army Families Federation.
Containing news, features, celebrity interviews, reviews and much more, each issue of the title is delivered to up to 50,000 readers – many of them living in hard-to-reach locations such as on patches and within garrisons.
Unlike other military titles, Army&You caters for everyone from the soldiers to their partners, children, parents and friends. Advertising your product or service within the magazine is a perfect way to reach an in-demand demographic.
Delivered direct to the doors of your target audience, Army&You provides an ideal opportunity to position your products and services alongside a true market leader – the British Army – and reach a sought-after demographic:
- 92% of readers are in the age range 18-40 years
- 100% are social economic group ABC1 C2
- 56% enjoy two earned incomes
- 25% are homeowners
Always in full-time employment, Army families commonly have a high disposable income and more than the average number of children, take at least six weeks holiday a year and actively seek out travel, sports and leisure activities.
Since being relaunched in its current guise, Army&You has provided readers with a magazine that begs to be read.
Each issue also includes an array of more light-hearted articles ranging from lifestyle features to motoring and book reviews and our popular recipes page. We have also attracted a number of big-name celebrity interviews with the likes of Dame Kelly Holmes, Bear Grylls, Russell Watson and Amy Williams.
We work hard to publish a magazine that readers genuinely engage with so that our advertisers’ messages hit home as effectively as possible.